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SHIFT Terms of Service

Last updated: 21 September 2026

SHIFT is two things, and these terms cover both. Part 1 covers the website at useshift.app, where athletes set a race goal and the people around them pledge money behind it. Part 2 covers the SHIFT iOS app. Part 3 applies to both. Read them with the Privacy Policy.

Part 1: the pledge platform

The platform is opening in stages. Today you can apply to be a founding athlete. Pledging is not open yet, and no money can be taken through the site until it is. The rules below are the rules that will apply when it opens, published now so athletes and backers can read them first.

1. What SHIFT does

An athlete publishes a page with a race, a goal and a chosen charity. People who want to support them (backers) pledge money. Each backer decides how their pledge is split between the charity and, if the athlete has switched on personal funding, the athlete. Nobody is charged until after race day.

SHIFT is a platform. It is not a charity, a bank, a race organiser or a coach. It does not give tax, legal or training advice.

2. Who can use it

3. How a pledge works

4. The fee

SHIFT charges backers a platform fee of 6%, added on top of the pledge. It covers payment processing and running the service. A £100 pledge costs the backer £106 and the full £100 goes to the split the backer chose. The fee is calculated on the amount actually charged, so if a conditional share is not charged, no fee is charged on that share. SHIFT takes nothing from athletes or charities.

5. What is charged in each outcome

Part of the pledgeGoal metGoal missedDid not start or did not finish
Charity shareChargedChargedCharged
Athlete or club share, whatever happensChargedChargedCharged
Athlete or club share, only if goal metChargedNever chargedNever charged

6. How the result is decided

7. If the race moves or is cancelled

8. If a card payment fails

If a charge fails after race day we will email the backer and retry. If it still fails the pledge is marked as failed. SHIFT does not guarantee that any pledge will be collected and does not make up a shortfall. Totals shown on a page before settlement are pledges, not money received.

9. Refunds

Because nothing is charged until after the race, there is usually nothing to refund before then. After a charge, pledges are gifts and are not normally refundable. We will refund a charge that was made in error, in the wrong amount, or on a page we find to be fraudulent. Nothing in these terms affects your rights against your card issuer or your rights under consumer law.

10. Athletes

11. Charities

12. Example pages

Pages marked "Example page" were written by SHIFT to show the format. The athletes, backers, totals and charities on them are fictional and they cannot accept pledges.

13. Things you must not do

SHIFT may remove a page or message, cancel pledges before they are charged, or close an account where reasonably necessary to protect users, comply with the law or prevent fraud.

Part 2: the SHIFT iOS app

This part governs use of the current SHIFT iOS app and the features clearly available in it. Read it with the Subscription Terms and Apple's Standard Licensed Application End User License Agreement where applicable.

Use of the App

SHIFT is provided for race-weekend activity, hydration, preparation prompts, private crew participation and subscription management. You are responsible for using it safely, lawfully and in accordance with event, workplace and local rules. Do not use SHIFT while driving or where looking at a phone would be unsafe.

Health and Fitness Notice

SHIFT is a general fitness and wellness product, not a medical device, emergency service or substitute for professional advice. Outputs and readiness-style prompts can be incomplete or wrong. Stop activity and seek appropriate professional help if you are unwell, injured or concerned about a medical condition.

Location and Safety

Use Track Run somewhere safe and lawful. Foreground location, when allowed, is an aid for estimating activity distance and pace; it is not safety monitoring, navigation or proof that a route is safe. Keep SHIFT open during tracking because background tracking is not enabled in the current candidate. A timer/manual passport option remains available if location is unavailable or declined.

Ask Coach

Ask Coach is optional and provides general AI-assisted suggestions. Before its first use, SHIFT describes the information sent to OpenAI and asks for consent to the current data notice. Do not enter confidential employer, team, medical or third-party information. You remain responsible for decisions made using an output and should verify important information independently. See the AI Disclaimer and Privacy Policy for the current data boundary and retention details.

Third-Party Services

SHIFT relies on independent services including Apple, RevenueCat, Supabase, OpenAI, web hosting and email delivery. Their availability and processing are subject to their own systems and terms. SHIFT remains responsible for the SHIFT app and its support. The current App Store candidate does not offer a connected-fitness-provider flow; any future provider connection must be clearly enabled, reviewed and disclosed before use.

Subscriptions

SHIFT Pro subscriptions on iOS use Apple In-App Purchase. Apple displays the localized price, billing period and account-specific introductory-offer eligibility before purchase. Subscriptions renew automatically until cancelled in the user's Apple account. The free Track Run, passport and foundation week do not require SHIFT Pro. See the Subscription Terms for purchase, restore and cancellation information.

User Content

You are responsible for names, goals, private crew or challenge text, workout notes, support reports and other content you enter. Do not submit confidential team information, unsafe location details, illegal or abusive content, personal data about someone else without permission, or material you do not have the right to use. SHIFT may restrict or remove content or access where reasonably necessary to protect users, comply with law or operate the service.

Availability and Changes

Connectivity, location services, email delivery, App Store services and third-party infrastructure can fail or be delayed. SHIFT may change or discontinue features, but will not knowingly charge for a paid entitlement that it cannot provide. Material changes to data handling or subscription terms will be disclosed through an updated notice where required.

Account Deletion

Users can start permanent account deletion in SHIFT Settings. Deleting the SHIFT account does not cancel an Apple subscription, so manage that separately in Apple subscription settings. The Privacy Policy and Delete Account page explain deletion scope and limited retention.

Part 3: general terms

Young users

SHIFT is not directed to children under 13. The pledge platform is for people aged 18 or over. If you are a minor, use the SHIFT app only with the involvement and permission required from a parent or guardian in your country. A minor must not use Ask Coach without the consent required by applicable law and the AI-service terms.

Our responsibility to you

We will run SHIFT with reasonable care and skill. We are not responsible for a race organiser's decisions or results, for a charity's or athlete's use of money once paid, for a failed card payment, or for outages of third-party services we rely on, including Stripe, Vercel, Supabase and Apple. We do not exclude or limit liability for death or personal injury caused by our negligence, for fraud, or for anything else the law does not allow us to exclude. If you use SHIFT as a consumer, you keep all your statutory rights.

Changes

We may update these terms. The date at the top shows the current version. A pledge is governed by the terms in force when it was confirmed, unless a later change is in the backer's favour or the law requires it.

Law

These terms are governed by the law of England and Wales. If you are a consumer living in Scotland or Northern Ireland you may also bring proceedings in your local courts.

Contact

For support, privacy or account questions, contact SHIFT at sam@useshift.app.